Business of wine guru Rob McMIllan, founder of Silicon Valley Bank, published his annual summary of the state of the U.S. wine business last week.
Tag: wine business
Seek the Different, Not the Best
Following up on my Monday post on brand conscious consumers, I found Decanter’s Andrew Jefford gets to the heart of the problem. Using, as a
Brand Whores and the People Who Exploit Them
Oliver Styles has a brilliant reminder of how even experienced wine lovers are led around by the nose by branding. The occasion for his take
Thoughts on John Atkinson’s “Marketing Redux”
Several weeks ago I summarized a very interesting and thoughtful article by MW John Atkinson entitled “Marketing Redux”. Here is the original article and here
Taking Stock of the Wine World
As we count down the hours until 2018 is in the rear view mirror, it’s a good time to assess whether we should feel optimistic
Karen MacNeil on Misogyny in the Wine Industry
Karen MacNeil, author of the iconic The Wine Bible, recently released her 2nd annual report on the status of women in the wine industry. The
Exploring the Philosophy of Food and Wine 