I know next to nothing about marketing but one thing seems kind of obvious—if you want to sell to young people don’t offer them stuff
Tag: wine business
Drinking Habits
“Drink what you like” is a common refrain among wine professionals giving advice to budding wine enthusiasts. It is advice of questionable value. The problem
A Fight Worth Having?
In a world threatened by climate change and the insidious emergence of fascism within democratic governments, today I came across an issue that certainly “trumps”
A $300 Sagrantino?
W. Blake Gray reports that Arnaldo-Caprai, the winery largely responsible for putting the grape Sagrantino and the Umbrian region of Montefalco on the wine map,
Three-Tier and Shamelessly Bad Arguments
Fourteen years ago in Granholm v Heald, the Supreme Court ruled that if a state allowed their own wineries to ship wine directly to their
Why are Wineries Still Using Heavy Bottles?
Tablas Creek’s Jason Haas recounts his winery’s experience moving to a lighter bottle 10 years ago. So, in ten years we have saved roughly 1,370,000
Exploring the Philosophy of Food and Wine 