Tag: wine business

Three reasons stand out: 1. Most people want to purchase wines for under $10. The cost of production for a $10 bottle of wine is

As we enter 2020, it certainly feels like the wine industry (and not only the wine industry) is sitting on the knife’s edge, finely balanced

For the wine industry, this is not the season to be jolly. As has been widely reported, the Trump “administration” has proposed 100% tariffs on

Consolidation within the wine industry continued apace this week as the highly-regarded Napa producer Pahlmeyer was sold to wine behemoth E.J.Gallo. These sales of small,

I know next to nothing about marketing but one thing seems kind of obvious—if you want to sell to young people don’t offer them stuff